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Julie Selman talking head for Magnites's eMpower 2024 prediction serieS

Magnite

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Sustainability: Progress, partnerships & transparency in 2024

Sustainability: Progress, partnerships & transparency in 2024

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Index Exchange

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What is Google’s Privacy Sandbox & how can you get started?

What is Google’s Privacy Sandbox & how can you get started?

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The power of intrinsic in-game ads in capturing attention

The power of intrinsic in-game ads in capturing attention

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Can AI ever master media planning?

Can AI ever master media planning?

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The nightmare before cookieless reality

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Index Exchange Top Ad Tech Trends to Watch in 2024

Index Exchange Top Ad Tech Trends to Watch in 2024

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Manchester Metropolitan University

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Graduate Recruitment and Attributes Survey December 2023

Graduate Recruitment and Attributes Survey December 2023

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Behind the screens: TV viewing habits in the UK

Behind the screens: TV viewing habits in the UK

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Advertima Vision AG

blog

4 ways to boost retail media revenues with in-store audience segmentation

4 ways to boost retail media revenues with in-store audience segmentation

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Covatic

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Reaching the pot of gold at the end of the FAST rainbow

Reaching the pot of gold at the end of the FAST rainbow

Ipsos iris Social Media

Ipsos

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Ipsos Industry Deep Dive: Social Media

Ipsos Industry Deep Dive: Social Media

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Captify

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Take your 2024 travel strategy to new heights

Take your 2024 travel strategy to new heights

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Who we are
Back
Who we are

IAB UK unites the digital advertising industry to champion innovation, set shared standards and make the complex simple by bringing together over 1,200 members from publishers, ad tech providers, agencies and brands.
About us

Back
About us

Our story

Back
Our story

Our story

Rediscover the Joy of Digital

Back
Rediscover the Joy of Digital

Meet the team

Back
Meet the team

Careers

Back
Careers

Media Centre

Back
Media Centre

Rediscover the Joy of Digital
Our work
Back
Our work

Find out more about how we promote industry collaboration between our members to develop standards, best practices, critical research and provide the educational resources businesses need to grow their brands both successfully and sustainably.
Gold Standard

Back
Gold Standard

Post-cookie preparation

Back
Post-cookie preparation

Policy & standards

Back
Policy & standards

Transparency

Back
Transparency

Inclusion, Diversity & Equity

Back
Inclusion, Diversity & Equity

Sustainability in digital

Back
Sustainability in digital

Policy

Back
Policy

GDPR

Back
GDPR

Research

Back
Research

Adspend

Back
Adspend

The Digital Dividend

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The Digital Dividend

IAB Compass

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IAB Compass

Effectiveness

Back
Effectiveness

Attention

Back
Attention

Real Living

Back
Real Living

Powering Up

Back
Powering Up

Direct to Consumer

Back
Direct to Consumer

Born Online

All research

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All research

Research

Resources & tools

Back
Resources & tools

Why digital?

Back
Why digital?

The Evidence

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The Evidence

IAB Showcase for Change

Back
IAB Showcase for Change

Perspectives on Trust and Effectiveness

Back
Perspectives on Trust and Effectiveness

Case studies

Back
Case studies

Measurement Toolkit

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Measurement Toolkit

Tool for small businesses

Back
Tool for small businesses

Adspend Analyser

Back
Adspend Analyser

Jargon Buster

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Jargon Buster

Guide to Digital Innovation

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Guide to Digital Innovation

Connected TV

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Connected TV

Get into Digital

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Get into Digital

Latest updates

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Latest updates

News

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News

Opinions

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Opinions

Industry sectors

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Industry sectors

Retail media

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Retail media

Digital out-of-home

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Digital out-of-home

Audio

Back
Audio

Gaming

Back
Gaming

More sector resources

Back
More sector resources

IAB UK Gold Standard
Our members
Back
Our members

Our members are at the heart of everything we do. Discover more about who they are, what they do and how their initiatives, products and solutions can help you.
Membership benefits

Back
Membership benefits

Member Vault

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Member Vault

IAB Global Network

Back
IAB Global Network

Industry groups

Back
Industry groups

Spill the Tea with The IAB

Back
Spill the Tea with The IAB

Meet our members

Back
Meet our members

Explore the Member Vault
Events & training
Back
Events & training

We run a varied programme of events each year to help our members navigate the latest innovations in digital advertising, celebrate the best of our industry and prepare for the future. Can’t make one? IAB UK members can catch up for free.
Events

Back
Events

Past events on-demand

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Past events on-demand

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Leadership Summit 2024

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